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ELJAYS44 LTD  is proud to announce the launch of Garden Centre Retail – a new monthly B2B magazine for the garden retail industry, the very first issue of which will have arrived on your desks today.

Aimed at owners, upper management and buyers of garden centres in the UK, Garden Centre Retail aims to share with you insightful, important and interesting information that you can use to better your business and keep on top of what is going on within the industry.

Jim Wilkinson, Managing Director of Eljays44 Ltd said: “we are really excited to add Garden Centre Retail to our ever-growing horticulture portfolio.”

“We deliver actionable, informative and entertaining content to our highly targeted audience. The first issue of Garden Centre Retail has excelled all expectation and the hard work, thousands of miles, meeting lots of the key industry players and visiting numerous garden centres has paid off.”

Jim continued, “We very much hope you enjoy this new, fresh and lively magazine and we look forward to developing it further with your input.”

In the very first big interview, entitled ‘View From The Top’, Garden Centre Retail interviews Julian Winfield, CEO of Haskins, who shares his thoughts on the state of the market for garden retail, as well as what Haskins has got planned for 2014. In the first of 12 instalments, Paul Pleydell of PleydellSmithyman discusses what high street stores are doing in terms of design and layout, and what garden centres can learn from them.

Garden Retail Consultant Kevin Waters gives his opinions on ‘keeping plants in the picture’, and Jane Perrone, The Guardian’s Gardening Editor, discusses monthly trends. There is also a selection of useful and insightful business tips from the likes of Guy Moreton of MorePeople, Simon Quinton Smith of Quinton Edwards, Jeremy Davies of GCS (GB) Ltd, and Keith Bateman of Davidson Richards.

A whole section of Garden Centre Retail is dedicated to what products you should be stocking, if you don’t already. In this, our ‘Product Lines’ section, we aim to share with you information of various products and suppliers – big and small – that inhabit the garden retail marketplace.

Lucy Summers, garden designer and plant lover, shares her advice on how and what to sell to a customer in terms of plants, and with a series of short interviews, Garden Centre Retail takes a look into the various garden centres and their plantareas.

With features, interviews, news updates and more, the content-driven Garden Centre Retail offers a fresh new look at the garden retail industry in a sleek and modern way that we believe will help garden centres across the country strengthen communication and the sharing of information.

With each issue Garden Centre Retail promises new and exciting content that you will look forward to reading and learning from.

The team at Eljays44, as always, are very keen to hear your feedback and initial thoughts on the magazine, as well as any ideas you have for future issues.